By connecting Yamaha customers directly with each other and with the brand, Blue Streaks seeks to develop a stronger and deeper relationship with Yamaha customers. This platform will help to bring alive Yamaha values of 'exciting', 'sporty' and 'stylish', so that members clearly understand what makes Yamaha special.
'Blue Streaks' aims to make this 'man-machine' interaction a much more engaging and exciting experience in the coming future.
Put on the armour in this hue, as you are a warrior of the blue.
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