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YAMAHA

Profile

About India Yamaha Motor Pvt. Ltd.

Yamaha made its initial foray into India in 1985. In August 2001, Yamaha Motor India became a 100% subsidiary of Yamaha Motor Co., Ltd, Japan (YMC). In 2008, Mitsui & Co., Ltd. entered into an agreement with YMC to become a joint-investor in the company "India Yamaha Motor Private Limited (IYM)". IYM's manufacturing facilities comprise of 2 State-of-the-art Plants at Surajpur (Uttar Pradesh) and Faridabad (Haryana). The infrastructure at both the plants supports production of motorcycles and parts for the domestic as well as overseas markets.

With a strong workforce of more than 2,300 employees, IYM is highly customer-driven and has a countrywide network of over 1200 customer touch-points including 400 dealers. Presently, its product portfolio includes YZF-R15 Version 2.0 (150cc), Fazer (153cc), Fazer Version 2.0 (149cc), FZ-S (153cc), FZ-S FI Version 2.0 (149 cc), FZ (153cc), FZ FI Version 2.0 (149 cc), SZ-S & SZ-RR (153cc), SZ – RR Version 2.0 (149 cc), SS125 (123cc), YBR125 (123cc), YBR110 (106cc), Crux (106cc) and Scooters Ray (113cc), Ray Z (113cc) and Alpha (113 cc). Its import portfolio includes VMAX (1,679cc), YZF-R1 (998cc) and FZ1 (998cc).

The other Yamaha Motor Group Companies in India include:

Yamaha Motor India Pvt. Ltd. (YMI) is a 100% subsidiary of YMC and functions as the regional headquarters and corporate control body of India business operations for YMC. YMI is responsible for Corporate Planning & Strategy, Business Planning & Business Expansion and Quality & Compliance Assurance of Yamaha India Business.

Yamaha Motor India Sales Pvt. Ltd. (YMIS) is a 100% subsidiary of YMC. YMIS is established by YMC to provide Sales & Marketing services to IYM. Headquartered in Chennai, YMIS supports IYM to market and sell its motorcycles & scooters in domestic as well as export markets.

Yamaha Motor Research & Development India Pvt. Ltd. (YMRI) is a 100% subsidiary of YMC. YMRI is established by YMC to provide R&D and Product development services to IYM. Headquartered in Surajpur, Gautam Budh Nagar (U.P.), YMRI is engaged in developing new products for IYM for its domestic as well as export markets. YMRI is the fifth overseas R&D headquarters for Yamaha Motor Group following Italy, Taiwan, China, and Thailand.

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Vision

We will establish YAMAHA as the "exclusive & trusted brand" of customers by "creating Kando" (touching their hearts) - the first time and every time with world class products & services delivered by people having "passion for customers".

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Mission

We are committed to:

Be the Exclusive & Trusted Brand renowned for marketing and manufacturing of YAMAHA products, focusing on serving our customer where we can build long term relationships by raising their lifestyle through performance excellence, proactive design & innovative technology. Our innovative solutions will always exceed the changing needs of our customers and provide value added vehicles.

Build the Winning Team with capabilities for success, thriving in a climate for action and delivering results. Our employees are the most valuable assets and we intend to develop them to achieve international level of professionalism with progressive career development. As a good corporate citizen, we will conduct our business ethically and socially in a responsible manner with concerns for the environment.

Grow through continuously innovating our business processes for creating value and knowledge across our customers thereby earning the loyalty of our partners & increasing our stakeholder value.

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Core Competencies

Customer #1

We put customers first in everything we do. We take decisions keeping the customer in mind.

Challenging Spirit

We strive for excellence in everything we do and in the quality of goods & services we provide. We work hard to achieve what we commit & achieve results faster than our competitors and we never give up.

Team-work

We work cohesively with our colleagues as a multi-cultural team built on trust, respect, understanding & mutual co-operation. Everyone's contribution is equally important for our success.

Frank & Fair Organization

We are honest, sincere, open minded, fair & transparent in our dealings. We actively listen to others and participate in healthy & frank discussions to achieve the organization's goals.

India Yamaha Motor inaugurated New Plant at Surajpur (Greater Noida)

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The new Surajpur plant has been inaugurated by Mr. T.Kazikawa C.E.O & MD Yamaha Global on 6th July 2009, which have capacity to produce 6 lakh motorcycles annually including Fazer followed by FZ-16, FZ-S, YZF-R15 and other models. The plant capacity can be augmented up to 1 million units.

This fully integrated assembly plant is built on the lines of Yamaha’s globally tried, tested and successfully implemented standards and meets the global quality benchmarks. At the core are the 5-S and TPM activities that fuel its Manufacturing Processes. The plant has 3 vehicle assembly lines and 4 engine assembly lines including one dedicated for export engines. The engine and vehicle assembly lines are synchronized and incorporate concepts of Unit Assurance i.e. Complete Product Assurance, Parts Assurance through 100% kit supply on lines and synchronization of parts storage, supply and production. The innovative production processes along with high tech final assurance processes are aimed to achieve Zero Claims at our dealers and thus, a highly satisfied customer base.

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